Hooked on Writing Hooks – Rob Lennon

Hooked on Writing Hooks Course – the only training you need to write hooks that reel readers in, and turn your ideas into content that actually gets consumed.

What’s Inside the Hooked on Writing Hooks Course?

What you’ll get:

• Hook Magic – The proven 4-part formula for writing attention-grabbing headlines optimized for every audience
• Specific Hook Secrets – How to make your openings pop without resorting to clickbait BS
• The Hook Power Triangle – The only 3 frameworks you need to master hook writing
• Story Starters – 3 more frameworks for crafting irresistible story hooks
• Hook Diagnosis Made Easy – How to fix bad openings by pinpointing subtle issues and spotting red flags
• The 10 Must-Know Content Formats – Breakdowns of listicles, stories, advice columns, teardowns, and more
• All this will teach you everything you need to know to write eye-sizzling hooks.

Together, we’ve created Hooked on Writing Hooks with AI – a power-pack of AI-powered writing assistants for boosting ideation, streamlining workflows, and optimizing content.

Here’s what you’ll get:

• Hook Meister AI – A set of AI hook idea generators that work off your niche, audience, and what they care about most
• Auto-Checklist AI Content Editor – The AI-powered 6-part checklist for diagnosing vague, wordy, or uninspiring writing – and transforming it into legitimate attention-grabbing gold
• The Content Shapeshifter – An AI megaprompt that turns a single concept into a set of unique ideas – perfect for staying on topic without sounding repetitive
• How to Edit Machine Hooks into Masterpieces – A hands-on tutorial where we (Erica and Rob) walk through how to workshop AI-written hooks and apply human nuance, empathy, and wit
• AI Voice & Style Guide Builder – How to prompt AI to more closely match your brand voice when writing hooks (or anything else) by using a unique “writeprint”

Hooked on Writing Hooks with AI takes all of the frameworks in the course and supercharges them with artificial intelligence.