Derek Johanson – Build a Newsletter

Build a Newsletter – A step-by-step video course for launching a wildly-profitable, easy-to-write, one-person newsletter from scratch — this weekend.

• Tools
  Exactly which tools you should be using — because they’re the tools I use personally.
• Setup
  Every step building your newsletter from scratch, from tech to copy.
• Copy
  Frameworks for writing your content in a way your audience will love and respond to.
• Scaling
  How to make money by surveying your audience and giving them exactly what they want.

The Weekend Launch Party process assumes you’re starting from scratch.

As in, you have no idea what to write about — and maybe even have worried in the past that you can’t start a newsletter because there’s no topic you know enough about.

You’ll learn how to leverage this for your newsletters too in Weekend Launch Party.

Here’s what’s inside Build a Newsletter?

• The Reverse Market Process
  Confidently narrow down the best market (not “niche”) to cover in your newsletter
• The Perfect Lead Magnet
  How to create a lead magnet that gets your audience to subscribe and listen
• Initial Setup
  Go from zero to having your newsletter, domain, landing page, and lead magnets set up
• Traffic Sources
  Where to generate traffic for your landing page that turns into excited subscribers
• Ideation and Research
  The only two methods you’ll need to write content — even if you’re not an expert
• The Six Copy Necessities
  The only six pieces of content and copy you need to get your newsletter running
• Tools & Tech
  The exact tools and services I use to set up my newsletter businesses
• Publishing Calendar
  How often should you publish content and when? All your questions are answered.
• The First Newsletter
  The hardest part is getting started. We’ll construct your first newsletter together.
• Worst Case Scenarios
  Sometimes your newsletter won’t gain any traction. We’ll troubleshoot it here.
• Monetizing With The 30 Second Survey
  Get your subscribers to tell you what they’ll really happily pay (lots of) money for