Abi Connick – The Client Process

The Client Process – Start your freelance journey by learning how to manage client projects, create contracts, host strategy calls, and more in just an afternoon.

Rather than focusing on design skills, marketing, or client outreach, The Client Process hones in on the foundation of fast-growing brand design businesses.

With 8 key chapters, you’ll walk away with the systems & processes to grow your business.

From fielding initial enquiries to handling feedback, a smooth client process is the cornerstone of highly successful brand designers.

Ready to elevate your earnings by delivering referral-worthy experiences?

If so, The Client Process is your one-stop course for success.

What’s Inside The Client Process

With 8 key chapters, you’ll walk away with the systems & processes to grow your business.

• Learn how it can transform your experience from feeling overwhelmed, stressed, and uninformed into becoming knowledgeable, organised, and confident.
• ​Master the art of winning clients: Dive into the secrets of handling client enquiries like a pro.
  From hosting discovery calls to crafting compelling project proposals, you’ll learn how to turn curious prospects into loyal, paying clients.
• Learn the essentials of onboarding your client successfully, invoicing, payment handling, contract management, and the use of client portals and an internal project tracker for smoother project management.
• Discover the power and process of Brand Strategy.
  Without any strategy, your design work is just a logo, fonts, and colours to clients.
  But with a solid strategy, you’ll drive brand awareness, boost sales, and establish their business as a unique industry player.
• Learn how to seamlessly integrate strategy, ideas and your findings into your creative process.
  From gathering inspiration to creating mood boards, discover how to develop a successful creative direction rooted in strategy.
• Creating a one of a kind Visual Identity:
  Learn the step-by-step process of creating a visually engaging identity rooted in strategy.
  You’ll learn the design process that involves; ideation, font selection, logo creation, and the art of choosing brand colours.
• Effective Client Communication:
  Master the one-concept method, perfect your presentation skills when presenting your design concept and gain insight into handling and gathering valuable client feedback.
• ​Lasting Impressions: Understand the importance of the offboarding process and how to successfully implement this yourself.

Learn how to export, package and deliver files, create brand guideline documents, and leverage client referrals effectively.